Harlem Shake Eclipses Elephant Lady Gaga

Harlem Shake craziness is taking over the world.

Harlem Shake is a song recorded by an American DJ and producer by the name of Baauer. The song was initially released as a digital download by the Mad Decent imprint label Jeffree's, back in May 2012.

Elephant Lady Gaga painting was created by Rasa Levinskaite. Inspiration came from Rasa’a passion for elephants and Lady Gaga’s song “Bad Romance”. In song’s video there is a moment where Lady Gaga’s eyes are round and very big.

Harlem Shake enjoyed a relatively modest bit of success following its release, the mechanical bass-heavy sounds and Dutch dance music staples satiating people looking for something unconventional in tone. It didn't sell a lot until February 2013.

Like the popular Gangnam Style before it, it became a phenomenon worldwide.

The meme

Internet memes are concepts spread from one person to another via the Internet. Fads and other trends travel through the Internet at a fast rate, typically containing facets of cultural information from around the world.

In the case of Harlem Shake, the meme initially started as a response to a video made by YouTube comedy video blogger Filthy Frank. Frank started the trend by making a video where costumed people danced to Baauer's Harlem Shake. A group of Aussie teenagers, the collective known as the The Sunny Coast Skate, responded to the video.

The Sunny Coast Skate collective uploaded their response video on February 2nd of this year. Just days later, the video became an instant viral hit on the web.

The concept of the Harlem Shake is simple, the main reason why it's so popular. The 30 to 32 second video memes commonly feature a 15 second intro with the song playing, as a single masked person dances. The unique thing is—that same person stays surrounded by several other disinterested people. Following the 'iconic' bass drop, the fixed camera angle jump cuts to the entire group crazily dancing for the remainder of the video.

The start to end of Harlem Shake makes the meme incredibly easy for people to replicate. Thousands of Harlem Shake videos are being uploaded to YouTube and other video sharing sites everyday. Even national news outlets and corporations are now in on the joke, since they're doing their own renditions. Some people, however, have declared their participation the end of the meme.

So, what's next?

Harlem Shake, as a meme, isn't going anywhere for the time being. It's just recently helped Baauer's eponymous song reach the number one spot on the US Billboard Hot 100. The success of the song and meme made Billboard count online video streams as a new component of their chart algorithms. Not bad for a new Internet meme.

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